Packaging that sells from the shelf. Not just sits on it.
Packaging is advertising you don't pay media for. It works every time someone walks down an aisle, scans a shelf, or scrolls a product listing. I design packaging that answers the shelf question fast: what is this, who is it for, and why this one.
What the packaging covers
Product packaging
Boxes, cartons, pouches, bottle labels, tube designs, sachets, blister packs — the primary packaging that contains and presents your product.
Label design
When the container is standard but the label is yours — bottles, jars, tins, tubes. Front and back panels designed for curved surfaces and small dimensions.
Packaging systems
A range of products that needs to look connected. Shared visual language that differentiates between variants, sizes, or product lines.
Gift & premium packaging
When the packaging is part of the product experience — premium boxes, special editions, gift sets. Designed to feel like an occasion.
3D packaging mockups
See the design on shelf before production commits. I build the 3D renders myself — integrated into the design process, not bolted on at the end.
How I work
Context
Understand the product, the buyer, the shelf environment, the competition, the price point.
Concepts
Two to three initial directions — different approaches to the brief. We discuss, choose, develop.
Refinement
Fine-tuning the design, tested in 3D renders where needed, adjusted until it is right.
Delivery
Print-ready artwork in correct specifications, with guidance on production and supplier liaison if needed.
Proof, not promises
All work →
Creative insights, an eye for detail, quality execution, broader perspective and timely deliveries. That's what you can expect from Nabina.
If you're a brand
Whether you're launching your first product or refreshing a range, I think about your packaging as a commercial tool — not just a design exercise. It needs to earn attention on the shelf and hold up through production. I can guide you from concept to print-ready artwork.
If you're an agency
Packaging projects that need overflow capacity or senior-level thinking — I fit into your process, work to your specifications, and deliver client-ready artwork. White-label as standard. The 3D visualisation capability makes client presentations more compelling and reduces ambiguity at approval.
Packaging design FAQ
Do I need CAD files or dielines before we start?
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Not necessarily. I can work with your packaging supplier to source specifications, or develop the dieline as part of the project. If you have them, they speed things up — but they're not a prerequisite.
Can you write the copy as well as design?
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Yes — and this is where the work gets easier. When I handle both, copy and layout develop together. Headlines are written to fit the visual hierarchy; the design is built around what needs to be said. Fewer rounds, fewer compromises.
What's the advantage of your 3D rendering capability?
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You see the finished package on a shelf before anything goes to print. Useful for internal sign-off, retailer presentations, and e-commerce imagery — and the renders update as the design does, so you are always looking at the current version.
Got a product that needs packaging that sells?
Tell me about what you're launching — or refreshing. I'll come back with how I'd approach it.
Start a brief